Tag Archives: email

What is email validation? Email validation is a digital marketing term that refers to the process of verifying that an email address is active without actually sending an email. In addition to lowering your hard and soft bounce rates on email campaigns, this technique helps to maintain the reputation of …

Event planning is one of the most stressful professions within the marketing field. To decrease the overwhelming amount of stress, event planners need to be excellent multi-taskers, extremely detail-oriented and organized. However, having these qualities alone is not enough. This profession requires experience, so the planning goes smoothly, efficiently, and …

Digital marketing has gained a commanding position using valuable marketing tactics. Today, it can serve most of the businesses to run their marketing and advertising campaigns. In a way, it is a type of active marketing practice done online. The cyberspace has been steadily growing and absorbing whatever is coming …

When it comes to email data, businesses tend not to get the full potential from their email data. There are many reasons for this. The downsides of this are that you do not maximize the potential revenue from your marketing campaigns, in particular, email marketing. However, when used effectively, email …

Finding new customers is expensive. It’s much easier, and cheaper, to simply maintain the customer base you already have. One proven strategy for customer retention is email marketing. But how do you build an email list from scratch if you haven’t been maintaining customer emails? The road to a phenomenal …

Deliverability is one of the metrics for email marketing. It is considered as the ratio of delivered letters to the total number of sent ones. Email deliverability is the entire process of sending and delivering emails successfully to your recipient’s inbox. This is used to measure email performance and determine …

As we all know it’s tough in the business world now but one resource you can use cost-effectively could be right at your fingertips and that’s email. A recent study shows that email open rates have jumped by nearly five percent from the previous year and at the same time, …

The key to a successful business card is to create something appealing, targeted, and informative. If you can make it eye-catching, imaginative, and highly unique as well, then you really are onto a winner. Here is a guide by 123Print.co.uk on how to ace your business card. Create the right impression First …

It is no breaking news that interactive content and kinetic email design have been ruling inboxes for quite some time now, especially after last year, when Gmail made AMP available on their platform. Apart from driving conversions and increasing open rates, kinetic, and interactive email designs entertain the viewers and …

No doubt, email marketing is one of the great ways to reach your customers without breaking the bank. But it is a huge responsibility as well because internet users don’t give their contact details like email to anyone until they are offered something of value and useful. Whether you are …